Yair Klein builds the software, runs the business, and answers both phones.
Full-stack developer by trade, business owner by necessity, two-phone operator by lifestyle. Ships features on weekdays. Hosts cholent and cigars on Thursday nights. Has never once achieved inbox zero and has made peace with it.
The metrics that matter
- 2
- 1
- ∞
- Thu
What he actually does all day
The developer
Writes the code, reviews the code, breaks the code at 2am, fixes the code by 2:40am. Comfortable across the stack and deeply suspicious of anything that claims to be a no-code solution.
The business owner
Signs the invoices, chases the invoices, and personally knows why the invoices are late. Wears the founder hat, the support hat, and occasionally the janitor hat, sometimes in the same hour.
The operator
Runs a two-phone setup so the work line and the everything-else line never have to make eye contact. It is a system. It is a good system. It is also two phones.
The dual-phone setup
Two phones. One for the business, one for the human. Tap to see which is ringing right now. (Spoiler: it is usually both, which is why there are two.)
Thursday night: cholent & cigars
The one weekly release that never gets rolled back. A slow-cooked pot, a few good cigars, and whoever shows up. The work phone is allowed in the room but not in the conversation.
The beans begin their journey. No one rushes the beans.
Pot goes on. Last commit of the week goes out.
Doors open. Cigars come out. Phones go (mostly) face-down.
Cholent, smoke, and arguments about software that no one will remember by Sunday.
Changelog of a human
Added second phone. Reduced missed calls by exactly zero, but now I miss them on purpose.
Migrated the entire business off a single spreadsheet. Spreadsheet remains as a backup, emotionally.
Became a business owner. Side effects include: never again saying 'that is not my problem.'
Wrote first line of code. It worked. It has not worked that cleanly since.
Reach out
Got a project, a bug, or a strong opinion about cholent? The work phone is busy, so email is genuinely the fastest way in.